Brand of rural tourism product

Title in original language:

Marka wiejskiego produktu turystycznego

Sector:

Food

Category:

Entrepreneurship

Description:

This monograph attempts to systematize issues, such as branding, market branding, the image of a rural tourism product and the determinants of product development.

Target groups:

Students

Training Formats:

eBook

Keywords:

Tourism; Food products

Language:

Polish

Last name:

Jarosław Król

Organisation:

UWM

File Attachment:

monografia.pdf

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